Consumer Behavior: Page 4


  • Freshly pressed collared shirts are seen hanging on a rack.
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    Justin Sullivan/Getty Images via Getty Images
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    Fashion is moving past gendered norms: report

    More people want to dress beyond the gender binary but sizing may cause an issue, according to a report from Highsnobiety.

    By June 27, 2023
  • Pharrell Williams stands at the back of a runway and acknowledges the applause of the audience while wearing a camoflage suit.
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    Kristy Sparow via Getty Images
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    5 top looks from Pharrell Williams’ Louis Vuitton menswear debut

    Presented on the first day of Paris Men’s Fashion Week, the spectacle-laden runway event offered a celebrity-driven creative vision for luxury’s future.

    By June 22, 2023
  • A person is standing in the men's section of a clothing store, holding clothing items.
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    Spencer Platt/Getty Images via Getty Images
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    Younger shoppers are spending less on apparel: report

    Luxury brands received the biggest drop off in spending from consumers under 34.

    By June 16, 2023
  • Person uses credit card to buy online
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    Nastasic via Getty Images
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    Adobe: Online prices fell 2.3% in May, the biggest drop since the pandemic began

    Overall inflation has slowed in recent months, the research firm found.

    By Tatiana Walk-Morris • June 13, 2023
  • In the evening a man rides bicycle past a large advertisement for a Christian Dior store in Beijing, China.
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    Feng Li via Getty Images
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    Dior is the most popular luxury brand online: report

    In its sixth annual ranking, released last month, Luxe Digital named the French fashion house to 2023’s top spot, toppling Gucci for the first time.

    By June 9, 2023
  • A Roblox character wears G Lock stud earrings that digital fashion designer Samuel Jordan created for Rebecca Minkoff’s new virtual collection.
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    Courtesy of Samuel Jordan
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    Deep Dive

    From screen to store: metaverse goes mainstream

    Digital fashion makes the leap into the real world as avatars and their creators share silhouettes and styles.

    By Khanh T.L. Tran • June 6, 2023
  • Capri Holdings' Michael Kors
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    Courtesy of Capri Holdings
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    Consumer luxury spending shifts: report

    The latest Saks Luxury Pulse survey reveals consumers want updated wardrobes and luxury goods despite their economic concerns.

    By June 1, 2023
  • A shopper is pictured through the window of a department store, looking through a clothing rack.
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    Joe Raedle/Getty Images via Getty Images
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    Highest earners are holding back their apparel spend: report

    After years of outperformance, consumers earning $150,000 or more per year are spending less on fashion and more on experiences, data from Earnest shows.

    By May 24, 2023
  • Women look through circular racks of clothes at a thrift store event in Brooklyn, New York.
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    Noam Galai via Getty Images
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    The intention gap: when buying and beliefs don’t match

    Consumers say they want more sustainable fashion, but they don’t always put their money where their morals lie.

    By Abriana Herron • May 22, 2023
  • A row of black hangers hang on a silver clothes rod with the numbers 18 and 20 on the hanger necks.
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    Chris Jackson via Getty Images
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    Nonplussed: Fashion’s surprisingly big problem with gender and size

    Inclusive clothing ranges regularly leave men and nonbinary people out of the conversation.

    By Howard Ruben • May 15, 2023
  • A person holds up a shirt in front of a ring light for a livestream event.
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    Courtesy of Poshmark
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    Poshmark is a leader in the online fashion resale market: report

    More consumers are comfortable with secondhand clothing even as discretionary spending is down, according to Earnest Analytics.

    By Laurel Deppen • May 15, 2023
  • Kanye West at Milk Studios
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    Jonathan Leibson / Stringer via Getty Images
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    Adidas plans to sell some of its Yeezy inventory and donate the money

    CEO Bjørn Gulden said Thursday that burning the $1.3 billion worth of products was not the solution.

    By Cara Salpini • May 12, 2023
  • Gold tone glass window with the words tapestry, coach, Kate spade and Stuart Weitzman etched on it.
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    Daphne Howland/Fashion Dive
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    Tapestry’s Q3 revenue growth fueled by young consumers

    The company says it acquired 1.2 million new customers in North America, approximately half of whom were Gen Z and millennials.

    By May 12, 2023
  • Two men in jackets and sunglasses walk past a Louis Vuitton store.
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    Spencer Platt via Getty Images
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    Customers are opting for luxury over fast fashion, analysis suggests

    Brand referral platform Mention Me analyzed sales from over 500 brands and found that average order volume has swelled since last year.

    By Natalie Schwartz • May 10, 2023
  • King Charles and queen Consort Camilla in white coronation attire arrive in a gold carriage.
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    Jeff J Mitchell via Getty Images
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    Crowning the 5 top fashion trends from the coronation of King Charles

    It was a day of pageantry and fascinators, and copycat trends of the most talked-about looks are already popping up online and on high streets.

    By May 8, 2023
  • Woman looks at labeling on grocery items
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    Aja Koska via Getty Images
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    McKinsey: Consumers are trading down — and splurging

    Inflation is still impacting shopper behavior, but younger consumers are also spending more on treating themselves.

    By Xanayra Marin-Lopez • May 5, 2023
  • Wilson Sportswear lifestyle collection
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    Courtesy of Wilson Sporting Goods
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    Athleisure’s prominence may stand the test of time, other trends may not: Bolt report

    Artificial intelligence was another big part of the report, which may become a mainstay in shopping for fashion online.

    By April 27, 2023
  • Girls looking at clothing
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    Photo Credit: Ron Lach

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    Apparel spending expectations optimistic despite recession concerns: report

    Alvarez & Marsal’s Consumer Sentiment Survey Spring 2023 indicates increased consumer optimism, particularly when it comes to buying clothing and other nonessentials.

    By April 24, 2023
  • Prada storefront.
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    Kaarin Vembar/Fashion Dive
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    Prada, Miu Miu top first Lyst Index of 2023

    The report called the sibling Italian fashion houses top two “hottest brands in the world,” though Uniqlo’s under-$20 shoulder bag was the hottest product of the quarter.

    By April 19, 2023
  • Four anoraks, (brown, green, blue and navy) hang on a black rack. their collars and the background are cream-colored.
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    Courtesy of J. Crew
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    Deep Dive

    Resale’s big secret? It may need stores

    To join the secondhand market boom, many apparel retailers and brands have turned to third-party platforms that struggle to sustain a profit.

    By Daphne Howland • April 17, 2023
  • Two ThredUp boxes sitting on top of each other on a bed, with a teal sweater next to them.
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    Courtesy of ThredUp
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    ThredUp: US resale market projected to reach $70B by 2027

    That’s down from the company’s estimates last year, which expected the market to reach $82 billion by 2026.

    By Tatiana Walk-Morris • April 5, 2023
  • Yitty launches gender-affirming collection
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    Courtesy of Yitty
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    Lizzo’s Yitty launches gender-affirming shapewear

    The collection, which comes a year after the Fabletics sister brand launched, comes as more retailers introduce more inclusive offerings.

    By Howard Ruben • April 3, 2023
  • Tess Holliday wears a black and white checked wrap dress and examines a red coat on a hanger
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    Courtesy of H&M
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    H&M expands its sizing for men’s and women’s clothing, up to 4XL

    A new partnership with inclusivity consultant Tess Holliday highlights the fast fashion brand’s pledge to put more diverse offerings in store and online.

    By March 30, 2023
  • Cosmetics on a table.
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    iStock via Getty Images
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    Prestige is ‘growth engine’ for beauty industry: report

    Shoppers aren’t cutting back on their beauty spending and are turning to prestige products for an emotional lift, according to Circana. 

    By Tatiana Walk-Morris • March 27, 2023
  • Mobile shopping.
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    Retrieved from Piqsels.
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    Mobile leads e-commerce activity among fashion consumers, report finds

    Fashion and apparel shoppers spend more money on desktop, but browse more on mobile, says Syte’s annual State of eCommerce Discovery report.

    By March 22, 2023