Consumer Behavior: Page 4
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Fashion is moving past gendered norms: report
More people want to dress beyond the gender binary but sizing may cause an issue, according to a report from Highsnobiety.
By Laurel Deppen • June 27, 2023 -
5 top looks from Pharrell Williams’ Louis Vuitton menswear debut
Presented on the first day of Paris Men’s Fashion Week, the spectacle-laden runway event offered a celebrity-driven creative vision for luxury’s future.
By Lara Ewen • June 22, 2023 -
Younger shoppers are spending less on apparel: report
Luxury brands received the biggest drop off in spending from consumers under 34.
By Laurel Deppen • June 16, 2023 -
Adobe: Online prices fell 2.3% in May, the biggest drop since the pandemic began
Overall inflation has slowed in recent months, the research firm found.
By Tatiana Walk-Morris • June 13, 2023 -
Dior is the most popular luxury brand online: report
In its sixth annual ranking, released last month, Luxe Digital named the French fashion house to 2023’s top spot, toppling Gucci for the first time.
By Lara Ewen • June 9, 2023 -
Deep Dive
From screen to store: metaverse goes mainstream
Digital fashion makes the leap into the real world as avatars and their creators share silhouettes and styles.
By Khanh T.L. Tran • June 6, 2023 -
Consumer luxury spending shifts: report
The latest Saks Luxury Pulse survey reveals consumers want updated wardrobes and luxury goods despite their economic concerns.
By Lara Ewen • June 1, 2023 -
Highest earners are holding back their apparel spend: report
After years of outperformance, consumers earning $150,000 or more per year are spending less on fashion and more on experiences, data from Earnest shows.
By Laurel Deppen • May 24, 2023 -
The intention gap: when buying and beliefs don’t match
Consumers say they want more sustainable fashion, but they don’t always put their money where their morals lie.
By Abriana Herron • May 22, 2023 -
Nonplussed: Fashion’s surprisingly big problem with gender and size
Inclusive clothing ranges regularly leave men and nonbinary people out of the conversation.
By Howard Ruben • May 15, 2023 -
Poshmark is a leader in the online fashion resale market: report
More consumers are comfortable with secondhand clothing even as discretionary spending is down, according to Earnest Analytics.
By Laurel Deppen • May 15, 2023 -
Adidas plans to sell some of its Yeezy inventory and donate the money
CEO Bjørn Gulden said Thursday that burning the $1.3 billion worth of products was not the solution.
By Cara Salpini • May 12, 2023 -
Tapestry’s Q3 revenue growth fueled by young consumers
The company says it acquired 1.2 million new customers in North America, approximately half of whom were Gen Z and millennials.
By Lara Ewen • May 12, 2023 -
Customers are opting for luxury over fast fashion, analysis suggests
Brand referral platform Mention Me analyzed sales from over 500 brands and found that average order volume has swelled since last year.
By Natalie Schwartz • May 10, 2023 -
Crowning the 5 top fashion trends from the coronation of King Charles
It was a day of pageantry and fascinators, and copycat trends of the most talked-about looks are already popping up online and on high streets.
By Lara Ewen • May 8, 2023 -
McKinsey: Consumers are trading down — and splurging
Inflation is still impacting shopper behavior, but younger consumers are also spending more on treating themselves.
By Xanayra Marin-Lopez • May 5, 2023 -
Athleisure’s prominence may stand the test of time, other trends may not: Bolt report
Artificial intelligence was another big part of the report, which may become a mainstay in shopping for fashion online.
By Laurel Deppen • April 27, 2023 -
Apparel spending expectations optimistic despite recession concerns: report
Alvarez & Marsal’s Consumer Sentiment Survey Spring 2023 indicates increased consumer optimism, particularly when it comes to buying clothing and other nonessentials.
By Lara Ewen • April 24, 2023 -
Prada, Miu Miu top first Lyst Index of 2023
The report called the sibling Italian fashion houses top two “hottest brands in the world,” though Uniqlo’s under-$20 shoulder bag was the hottest product of the quarter.
By Lara Ewen • April 19, 2023 -
Deep Dive
Resale’s big secret? It may need stores
To join the secondhand market boom, many apparel retailers and brands have turned to third-party platforms that struggle to sustain a profit.
By Daphne Howland • April 17, 2023 -
ThredUp: US resale market projected to reach $70B by 2027
That’s down from the company’s estimates last year, which expected the market to reach $82 billion by 2026.
By Tatiana Walk-Morris • April 5, 2023 -
Lizzo’s Yitty launches gender-affirming shapewear
The collection, which comes a year after the Fabletics sister brand launched, comes as more retailers introduce more inclusive offerings.
By Howard Ruben • April 3, 2023 -
H&M expands its sizing for men’s and women’s clothing, up to 4XL
A new partnership with inclusivity consultant Tess Holliday highlights the fast fashion brand’s pledge to put more diverse offerings in store and online.
By Lara Ewen • March 30, 2023 -
Prestige is ‘growth engine’ for beauty industry: report
Shoppers aren’t cutting back on their beauty spending and are turning to prestige products for an emotional lift, according to Circana.
By Tatiana Walk-Morris • March 27, 2023 -
Mobile leads e-commerce activity among fashion consumers, report finds
Fashion and apparel shoppers spend more money on desktop, but browse more on mobile, says Syte’s annual State of eCommerce Discovery report.
By Lara Ewen • March 22, 2023