Technology
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Google Shopping launches virtual dress try-ons in the US
The generative AI-enabled feature is part of a larger effort to enhance the search engine’s ability to help shoppers buy apparel online.
By Lara Ewen • Sept. 6, 2024 -
EBay launches Pre-Loved Fashion Week
The resale platform will host shoppable events in New York and London ahead of each city’s official fashion weeks, as well as daily drops of pre-owned designer items.
By Lara Ewen • Aug. 30, 2024 -
Retrieved from TrusTrace on August 28, 2024
How to prepare for the EU’s Digital Product Passport Law
New legislation will require brands to attach digital supply chain records to almost every product in Europe, including apparel. Here’s how to get started.
By Lauren Schenkman • Aug. 29, 2024 -
Steve Madden sells Greats to Unified Commerce Group
The upscale sneaker label will join apparel brands Frank And Oak and Spiritual Gangster on the growing retail platform.
By Lara Ewen • Aug. 20, 2024 -
Retrieved from Repreve on August 20, 2024
Repreve launches filament yarn, insulation materials made from recycled polyester
The new products are part of holding company Unifi’s goal to recycle 1.5 billion T-shirts’ worth of textile waste by 2030.
By Laurel Deppen • Aug. 20, 2024 -
Goodwill launches secondhand textile traceability study
The new effort follows a two-year pilot program in which the nonprofit found that about 60% of the studied material was recyclable through existing tech.
By Laurel Deppen • Aug. 16, 2024 -
Unspun raises $32M for 3D weaving machines
The company plans to expand the use of its technology to localize manufacturing capabilities across North America and Europe.
By Lara Ewen • July 31, 2024 -
Coach brings Spring 2024 collection to the metaverse
The Tapestry brand introduced virtual wearables and other features to Roblox and Zepeto in an effort to better reach Generation Z.
By Xanayra Marin-Lopez • July 29, 2024 -
Debrand aims to scale textile recycling in US amid growing brand and policy demand
WM-backed Debrand’s expansion into the U.S. aims to strengthen textile sorting and recycling infrastructure in North America. Factors like chemical recycling and EPR could influence the market for textile recycling.
By Megan Quinn • July 18, 2024 -
Ralph Lauren hires Levi’s exec as new tech chief
Christopher Conrad is taking over as chief digital and technology officer ahead of Janet Sherlock’s upcoming retirement.
By Lindsey Wilkinson • July 17, 2024 -
Sustainable garment tech hub to open in Miami
Spain-based Jeanologia is opening the production center as it looks to expand its presence in the U.S.
By Laurel Deppen • July 9, 2024 -
Worldly expands C-suite with 2 new hires
Kevin Vranes and Jay Gaines were brought in to work on product innovation and marketing as the sustainability data platform looks to expand its reach.
By Laurel Deppen • July 1, 2024 -
TrusTrace upgrades forced labor screening
The platform’s supply chain tool uses AI to reduce “the likelihood of human error” and help fashion brands with regulatory compliance.
By Laurel Deppen • June 28, 2024 -
Gap Inc. names new CTO
Like CEO Richard Dickson, Sven Gerjets joins the apparel company from Mattel where he served as its chief technology officer.
By Tatiana Walk-Morris • June 20, 2024 -
Target, FibreTrace and Cargill partner to verify raw cotton
Luminescent pigments are integrated into raw cotton to track it throughout the global supply chain to verify U.S. and Brazilian cotton.
By Xanayra Marin-Lopez • June 17, 2024 -
Revive raises $3.5M seed investment
The company, which helps brands manage inventory damaged during the return process, plans to use the new funding to boost its platform.
By Howard Ruben • June 10, 2024 -
OTB implements tracking and certification technology
Diesel confiscated almost 44,000 counterfeit bags in China as its parent company implements NFT certification for its luxury lines.
By Lara Ewen • June 6, 2024 -
Mytheresa and Vestiaire Collective expand partnership
The luxury digital platform will allow all customers in Europe and the U.S. to receive store credit when they sell their pre-worn designer goods.
By Lara Ewen • May 29, 2024 -
Reebok spins photo memories into custom digital sneakers with AI tool
An Instagram chat feature that allows consumers to create virtual footwear for use in popular games including Fortnite and Roblox.
By Peter Adams • May 17, 2024 -
Adore Me launches AI design tool
AM by You, which uses generative AI, allows consumers to create their own customized bralette and panty set.
By Howard Ruben • May 14, 2024 -
Cascale’s new CEO is approaching the role as a mission
Colin Browne, most recently of Under Armour, was appointed shortly after the nonprofit coalition's rebrand.
By Laurel Deppen • May 7, 2024 -
Sponsored by Bold Metrics
Unlocking the future of apparel fit and sizing: 5 crucial factors for brands evaluating size and fit technology
From digital twins to virtual try-ons and avatars, there's a wealth of innovative solutions available to help brands better understand and meet the needs of their customers.
April 22, 2024 -
Billy Reid acquires Knot Standard’s DTC business
As part of the deal, the fashion brand will take over the DTC brand’s stores and start using its AI-based made-to-measure software in all its locations.
By Cara Salpini • April 16, 2024 -
Rent the Runway turns to resale, advertising in renewed growth push
The apparel rental service beat expectations in Q4 and struck a note of confidence, saying its restructuring earlier this year wasn’t just about cuts.
By Daphne Howland • April 12, 2024 -
Shein, Temu have high customer overlap with TikTok Shop: report
Even while facing a potential ban in the U.S., an Earnest Analytics report finds the platform is dominating social shopping.
By Tatiana Walk-Morris • April 8, 2024