Denim brand G-Star Raw is launching a collaboration with Belgian fashion designer Walter Van Beirendonck, according to a Wednesday announcement.
The G-Star x Walter Van Beirendonck collection will be released in select international stores in early 2025, per the announcement, and will blend raw denim with Van Beirendonck’s signature avant garde designs through the use of sustainable fabrics.
Some items from the forthcoming collaboration appeared in “Denim with Balls,” Van Beirendonck’s Paris Men’s Fashion Week spring-summer runway show held last week in the Botanical Garden of Faculté de Pharmacie de Paris.
The 19-piece collection featured unconventional construction methods such as gluing, taping and pressing, and offered oversized silhouettes and geometric shapes using “certified cradle-to-cradle denim,” per the announcement.
“I aimed to challenge and reimagine traditional methods,” Van Beirendonck said in the announcement. “Why are clothes still being stitched when we have the potential to explore so many other techniques?”
In September, brand management firm WHP Global announced it would acquire a majority interest in G-Star Raw. The denim brand filed for Chapter 11 in 2020, citing Covid-19 challenges.
Van Beirendonck is an independent designer and part of a group from Belgium known as the Antwerp Six, which includes Dries Van Noten, Ann Demeulemeester, Dirk Bikkembergs, Dirk Van Saene and Marina Yee. The cohort came to prominence in the mid-1980s and was known for their unconventional approach to fashion design.
Fellow Antwerp Six member Van Noten showed his final collection at Paris Men’s Fashion Week on June 22. The designer announced in March he’d be stepping down from his namesake label, which he launched in 1986.
